TV when its on… Art when its off…
The Samsung The Frame TV is a premium lifestyle television designed to blend into your home like a framed piece of artwork rather than a traditional TV. When not actively being used, it switches into “Art Mode,” displaying curated artwork, photography, or personal images on a matte anti-glare display that closely mimics the texture and appearance of a real canvas. Combined with Samsung’s customizable bezels and ultra-slim no-gap wall mount, The Frame sits nearly flush against the wall to create a clean, gallery-inspired look that integrates beautifully into modern homes.
One of the biggest features that made previous generations of The Frame so popular was Samsung’s One Connect Box — a separate media box that allowed all HDMI devices, cable boxes, gaming systems, and power management to be relocated away from the TV itself using a single ultra-thin cable. This created an exceptionally clean installation with almost no visible wiring, making The Frame one of the best TVs ever made for aesthetic-focused wall mounting.
However, Samsung made a major design change with portions of the 2026 Frame lineup. Many of the new standard 2026 models now have the ports built directly into the television itself, eliminating the traditional external One Connect Box entirely. While this simplifies the TV for some users, it also removes one of the biggest advantages installers and homeowners loved about previous Frame generations — the ability to fully remote all equipment and maintain an almost perfectly cable-free appearance. Samsung’s new higher-end “Frame Pro” models retain the newer Wireless One Connect Box technology, but the standard models are moving toward a more traditional TV connection layout.
The Samsung The Frame TV is designed for homeowners who want a television that enhances the room instead of dominating it. Unlike a traditional black screen hanging on the wall, The Frame transforms into artwork when not in use with Samsung’s Art Mode, matte anti-glare display, customizable bezels, and ultra-slim flush mount design that mimics a real framed picture. It has become incredibly popular in custom homes, living rooms, and fireplace installations because it blends seamlessly into the décor while still delivering a premium 4K Smart TV experience. Previous generations were especially desirable because of Samsung’s One Connect Box, which allowed all equipment and wiring to be relocated away from the TV for an exceptionally clean installation, although portions of the newer 2026 standard Frame lineup are beginning to move away from that external box design.
We are proud distributors of Deco TV Frames — premium custom frames designed specifically to elevate televisions like the Samsung The Frame TV into true statement pieces within the home. Deco frames attach seamlessly around compatible TVs to create the appearance of authentic custom framing, offering a level of luxury and realism that standard bezels simply cannot match. Available in a wide range of finishes and styles, these handcrafted frames allow homeowners and designers to perfectly complement everything from modern minimalist interiors to traditional luxury spaces. When paired with The Frame’s Art Mode and flush mounting system, Deco TV Frames help transform the television into what genuinely appears to be framed artwork rather than electronics on the wall.
The newest Samsung The Frame TV lineup is beginning to roll out following Samsung’s 2026 announcements, bringing upgraded matte anti-glare technology, improved AI picture processing, larger size options, and enhanced gaming performance while continuing the art-gallery aesthetic that made The Frame so popular. The biggest change this year is the separation between the standard Frame models and the new higher-end Frame Pro series. Many standard 2026 Frame TVs are moving away from the traditional external One Connect Box and now have ports built directly into the TV itself, while the new Frame Pro models retain Samsung’s newer Wireless One Connect technology for a dramatically cleaner installation with minimal visible wiring. For homeowners focused on both luxury design and performance, the Frame Pro is shaping up to be the most refined and installation-friendly version of The Frame yet.
